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New Release

Counting the Dance Steps (2022)

Our business leaders like to think they're in control. The constantly growing litany of corporate scandals confirms that they are not, and when bad things happen, customers, employees and wider society all suffer. In response we have built a narrative that says that while culture is to blame, it is a hidden force which is unfathomably complex, intangible and virtually impossible to quantify or manage. Nothing is further from the truth. In this book, Andrew Cocks draws on twenty years' experience working with some of our biggest employers to challenge everything you have heard about corporate culture. Counting the Dance Steps will introduce you to a simple and practical framework for the successful measurement and management of culture through the collective creation of workplaces where behaviours which build inclusion, innovation and effective risk management can thrive. The need to proactively manage culture change is one of the most pressing business priorities of our time, and one that we simply cannot continue to get so catastrophically wrong.

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Counting the Dance Steps takes a deep dive into the problem of how to think about and measure culture without falling into the trap of brief surveys and simplistic typologies.  This book offers a valuable and detailed critique of such oversimplifications and argues for a more nuanced understanding and assessment of culture.

 

Edgar H. Schein
Professor Emeritus MIT Sloan School of Management

Praise & Reviews for Counting the Dance Steps

This is a very well-written and informative book which I found incredibly fascinating. The author is clearly very knowledgeable on the subject, and the writing is both eloquent and concise.

Publishing Push

Having run my own businesses since I was 21 (over the last 40 years) and having successfully grown, consulted for and sold businesses, I wish I had been given a book like this years ago.  If you are in business, at any level, or fancy yourself as an entrepreneur, read this book!

Joe Kelly

Entrepreneur and CEO

News and Posts

Click on the links below to see some of Andrew's most recent online publications 

See Andrew's blog posts on HR Zone

Read Andrew's latest article published in HR Director Magazine

Read Andrew's recent article from HR Review 

SHRM article

BBC Website...Back in the early days!!!

ICEAW article

C&IT article

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